About East

East is a ceramics and floristry business based in my hometown, the fine city of Norwich. 

For as long as I can remember, I’ve had an artistic streak which I’ve inherited from my family’s background in arts and pottery. With my normal life in the sports industry on hold during the Covid pandemic, I needed to find an outlet for my creative energy. East was born as a small batch, made to order, pottery business in my small garden studio. Since then, I’ve enjoyed developing and refining my ceramics work alongside my job as a head florist at a local boutique lifestyle business in the city. With the knowledge I’ve picked up along the way, I’m excited to be able to combine my skills and offer a wide range of unique handmade ceramics as well as made to order bouquets, flower arrangements including special events such as weddings and anniversaries. 

Welcome to East, I hope you enjoy looking around!


Eliza